Apparatus, system, and method for multi-bitrate content streaming

ABSTRACT

An apparatus, system, and method for maintaining a programming lineup of adaptive-bitrate content streaming is provided. The apparatus includes a timeline module configured to maintain a programming lineup of media content available over a network. The media content may comprise a plurality of streamlets. The apparatus also includes at least one data module configured to maintain multi-bitrate streamlet information. The system includes the apparatus and a client module configured to acquire content based upon the programming lineup provided by the timeline module. The method includes maintaining a programming lineup of media content available over a network, and maintaining multi-bitrate streamlet information.

BACKGROUND OF THE INVENTION

1. Field of the Invention

The invention relates to video streaming over packet switched networkssuch as the Internet, and more particularly relates to maintaining aprogramming lineup of adaptive-rate shifting of streaming content oversuch networks.

2. Description of the Related Art

The Internet is fast becoming a preferred method for distributing mediafiles to end users. It is currently possible to download music or videoto computers, cell phones, or practically any network capable device.Many portable media players are equipped with network connections andenabled to play music or videos. The music or video files (hereinafter“media files”) can be stored locally on the media player or computer, orstreamed or downloaded from a server.

“Streaming media” refers to technology that delivers content at a ratesufficient for presenting the media to a user in real time as the datais received. The data may be stored in memory temporarily until playedand then subsequently deleted. The user has the immediate satisfactionof viewing the requested content without waiting for the media file tocompletely download. Unfortunately, the audio/video quality that can bereceived for real time presentation is constrained by the availablebandwidth of the user's network connection. Streaming may be used todeliver content on demand (previously recorded) or from live broadcasts.

Alternatively, media files may be downloaded and stored on persistentstorage devices, such as hard drives or optical storage, for laterpresentation. Downloading complete media files can take large amounts oftime depending on the network connection. Once downloaded, however, thecontent can be viewed repeatedly anytime or anywhere. Media filesprepared for downloading and storing usually are encoded with a higherquality audio/video than can be delivered in real time. Users oftendislike this option, as they tend to want to see or hear the media fileinstantaneously.

Streaming offers the advantage of immediate access to the content butcurrently sacrifices quality compared with downloading a file of thesame content. Streaming also provides the opportunity for a user toselect different content for viewing on an ad hoc basis, whiledownloading and storing is restricted to receiving a specific contentfile in its entirety or not at all. Once an entire file is downloaded, auser may rewind, and fast forward. Conversely, streaming is unable tofully support these functions. Streaming is also vulnerable to networkfailures or congestion.

Another technology, known as “progressive downloads,” attempts tocombine the strengths of the above two technologies. When a progressivedownload is initiated, the media file download begins, and the mediaplayer waits to begin playback until there is enough of the filedownloaded that playback can begin with the hope that the remainder ofthe file will be completely downloaded before playback “catches up.”This waiting period before playback can be substantial depending onnetwork conditions, and therefore is not a complete or fully acceptablesolution to the problem of media presentation over a network.

Generally, three basic challenges exist with regard to data transportstreaming over a network such as the Internet that has a varying amountof data loss. The first challenge is reliability. Most streamingsolutions use a TCP connection, or “virtual circuit,” for transmittingdata. A TCP connection provides a guaranteed delivery mechanism so thatdata sent from one endpoint will be delivered to the destivation, evenif portions are lost and retransmitted. A break in the continuity of aTCP connection can have serious consequences when the data must bedelivered in real-time. When a network adapter detects delays or lossesin a TCP connection, the adapter “backs off” from transmission attemptsfor a moment and then slowly resumes the original transmission pace.This behavior is an attempt to alleviate the perceived congestion. Sucha slowdown is detrimental to the viewing or listening experience of theuser and therefore is not acceptable.

The second challenge to data transport is efficiency. Efficiency refersto how well the user's available bandwidth is used for delivery of thecontent stream. This measure is directly related to the reliability ofthe TCP connection. When the TCP connection is suffering reliabilityproblems, a loss of bandwidth utilization results. The measure ofefficiency sometimes varies suddenly, and can greatly impact the viewingexperience.

The third challenge is latency. Latency is the time measure form theclient's point-of-view, of the interval between when a request is issuedand the response data begins to arrive. This value is affected by thenetwork connection's reliability and efficiency, and the processing timerequired by the origin to prepare the response. A busy or overloadedserver, for example, will take more time to process a request. Inaddition to affecting the start time of a particular request, latencyalso has a significant impact on the network throughput of TCP.

From the foregoing discussion, it should be apparent that a need existsfor an apparatus, system, and method that alleviate the problems ofreliability, efficiency, and latency. Additionally, such an apparatus,system, and method would offer instantaneous viewing along with theability to fast forward, rewind, direct seek, and browse multiplestreams. Beneficially, such an apparatus, system, and method wouldutilize multiple connections between a source and destination,requesting varying bitrate streams depending upon network conditions.

SUMMARY OF THE INVENTION

The present invention has been developed in response to the presentstate of the art, and in particular, in response to the problems andneeds in the art that have not yet been fully solved by currentlyavailable content streaming systems. Accordingly, the present inventionhas been developed to provide an apparatus, system, and method foradaptive-rate content streaming that overcome many or all of theabove-discussed shortcomings in the art.

The apparatus for adaptive-rate content streaming is provided with alogic unit containing a plurality of modules configured to functionallyexecute the necessary steps. These modules in the described embodimentsinclude a timeline module configured to maintain a programming lineup ofmedia content available over a network, wherein the media contentcomprises a plurality of streamlets, and at least one data moduleconfigured to maintain multi-bitrate streamlet information.

In one embodiment, each streamlet comprises a portion of the mediacontent encapsulated as an independent media object, and each streamletcomprises a predetermined duration of time. Multi-bitrate streamletinformation may be selected from the group comprising of start time, endtime, live video, publisher data, encryption, duration, bitrate values,frame size, channels, codecs, sample rate, and frames parser.

In a further embodiment, the apparatus includes a client moduleconfigured to skip content in response to a rating system, and skipvideo that does not conform to a selected rating level. Alternatively,the client module is configured to mute the audio of streamlets that donot conform to a selected rating level. The apparatus also includes acontent management system configured to dynamically replace contentwithin media content.

A system of the present invention is also presented for mult-bitratecontent streaming. The system, in one embodiment, comprises theapparatus and a client module configured to acquire content based uponthe programming lineup provided by the timeline module.

A method of the present invention is also presented for multi-bitratecontent streaming. The method, in one embodiment, includes maintaining aprogramming lineup of media content available over a network, whereinthe media content comprises a plurality of streamlets, and maintainingmulti-bitrate streamlet information. The method also includes skippingcontent in response to a rating system, and skipping portions ofstreamlets that do not conform to a selected rating level. In a furtherembodiment, the method includes muting the audio of streamlets that donot conform to a selected rating level, and dynamically replacingcontent within media content.

Reference throughout this specification to features, advantages, orsimilar language does not imply that all of the features and advantagesthat may be realized with the present invention should be or are in anysingle embodiment of the invention. Rather, language referring to thefeatures and advantages is understood to mean that a specific feature,advantage, or characteristic described in connection with an embodimentis included in at least one embodiment of the present invention. Thus,discussion of the features and advantages, and similar language,throughout this specification may, but do not necessarily, refer to thesame embodiment.

Furthermore, the described features, advantages, and characteristics ofthe invention may be combined in any suitable manner in one or moreembodiments. One skilled in the relevant art will recognize that theinvention may be practiced without one or more of the specific featuresor advantages of a particular embodiment. In other instances, additionalfeatures and advantages may be recognized in certain embodiments thatmay not be present in all embodiments of the invention.

These features and advantages of the present invention will become morefully apparent from the following description and appended claims, ormay be learned by the practice of the invention as set forthhereinafter.

BRIEF DESCRIPTION OF THE DRAWINGS

In order that the advantages of the invention will be readilyunderstood, a more particular description of the invention brieflydescribed above will be rendered by reference to specific embodimentsthat are illustrated in the appended drawings. Understanding that thesedrawings depict only typical embodiments of the invention and are nottherefore to be considered to be limiting of its scope, the inventionwill be described and explained with additional specificity and detailthrough the use of the accompanying drawings, in which:

FIG. 1 is a schematic block diagram illustrating one embodiment of asystem for dynamic rate shifting of streaming content in accordance withthe present invention;

FIG. 2 a is a schematic block diagram graphically illustrating oneembodiment of a media content file;

FIG. 2 b is a schematic block diagram illustrating one embodiment of aplurality of streams having varying degrees of quality and bandwidth;

FIG. 3 a is a schematic block diagram illustrating one embodiment of astream divided into a plurality of source streamlets;

FIG. 3 b is a schematic block diagram illustrating one embodiment ofsets of streamlets in accordance with the present invention;

FIG. 4 is a schematic block diagram illustrating in greater detail oneembodiment of the content module in accordance with the presentinvention;

FIG. 5 a is a schematic block diagram illustrating one embodiment of anencoder module in accordance with the present invention;

FIG. 5 b is a schematic block diagram illustrating one embodiment ofparallel encoding of streamlets in accordance with the presentinvention;

FIG. 6 a is a schematic block diagram illustrating one embodiment of avirtual timeline in accordance with the present invention;

FIG. 6 b is a schematic block diagram illustrating an alternativeembodiment of a virtual timeline in accordance with the presentinvention;

FIG. 6 c is a schematic block diagram illustrating one embodiment of adata module in accordance with the present invention;

FIG. 7 is a schematic block diagram graphically illustrating oneembodiment of a client module in accordance with the present invention;

FIG. 8 is a schematic flow chart diagram illustrating one embodiment ofa method for processing content in accordance with the presentinvention;

FIG. 9 is a schematic flow chart diagram illustrating one embodiment ofa method for viewing a plurality of streamlets in accordance with thepresent invention;

FIG. 10 is a schematic flow chart diagram illustrating one embodiment ofa method for requesting streamlets within a adaptive-rate shiftingcontent streaming environment in accordance with the present invention;

FIG. 11 is a schematic block diagram illustrating one embodiment of aview 708 in accordance with the present invention;

FIG. 12 is a schematic block diagram of a system for capturing,encoding, and distributing streamlets in accordance with the presentinvention;

FIG. 13 is a schematic block diagram illustrating one embodiment of acontent management system in accordance with the present invention; and

FIG. 14 is a schematic block diagram illustrating one embodiment ofcontent management system for conducting content replacement inaccordance with the present invention.

DETAILED DESCRIPTION OF THE INVENTION

Many of the functional units described in this specification have beenlabeled as modules, in order to more particularly emphasize theirimplementation independence. For example, a module may be implemented asa hardware circuit comprising custom VLSI circuits or gate arrays,off-the-shelf semiconductors such as logic chips, transistors, or otherdiscrete components. A module may also be implemented in programmablehardware devices such as field programmable gate arrays, programmablearray logic, programmable logic devices or the like.

Modules may also be implemented in software for execution by varioustypes of processors. An identified module of executable code may, forinstance, comprise one or more physical or logical blocks of computerinstructions which may, for instance, be organized as an object,procedure, or function. Nevertheless, the executables of an identifiedmodule need not be physically located together, but may comprisedisparate instructions stored in different locations which, when joinedlogically together, comprise the module and achieve the stated purposefor the module.

Indeed, a module of executable code may be a single instruction, or manyinstructions, and may even be distributed over several different codesegments, among different programs, and across several memory devices.Similarly, operational data may be identified and illustrated hereinwithin modules, and any be embodied in any suitable form and organizedwithin any suitable type of data structure. The operational data may becollected as a single data set, or may be distributed over differentlocations including over different storage devices, and may exist, atleast partially, merely as electronic signals on a system or network.

Reference throughout this specification to “one embodiment,” “anembodiment,” or similar language means that a particular feature,structure, or characteristic described in connection with the embodimentis included in at least one embodiment of the present invention. Thus,appearances of the phrases “in one embodiment,” “in an embodiment,” andsimilar language throughout this specification may, but do notnecessarily, all refer to the same embodiment.

Reference to a signal bearing medium may take any form capable ofgenerating a signal, causing a signal to be generated, or causingexecution of a program of machine-readable instructions on a digitalprocessing apparatus. A signal bearing medium may be embodied by atransmission line, a compact disk, a digital-video disk, a magnetictape, a Bernoulli drive, a magnetic disk, a punch card, flash memory,integrated circuits, or other processing apparatus memory device.

Furthermore, the described features, structures, or characteristics ofthe invention may be combined in any suitable manner in one or moreembodiments. In the following description, numerous specific details areprovided, such as examples of programming, software modules, userselections, network transactions, database queries, database structures,hardware modules, hardware circuits, hardware chips, etc., to provide athorough understanding of embodiments of the invention. One skilled inthe relevant art will recognize, however, that the invention may bepractices without one or more of the specific details, or with othermethods, components, materials, and so forth. In other instances,well-known structures, materials, or operations are not shown ordescribed in detail to avoid obscuring aspects of the invention.

FIG. 1 is a schematic block diagram illustrating one embodiment of asystem 100 for dynamic rate shifting of streaming content in accordancewith the present invention. In one embodiment, the system 100 comprisesa content server 102 and an end user 104. The content server 102 and theend user station 104 may be coupled by a data communications network.The data communications network may include the Internet 106 andconnections 108 to the Internet 106. Alternatively, the content server102 and the end user 104 may be located on a common local area network,wireless area network, cellular network, virtual local area network, orthe like. The end user station 104 may comprise a personal computer(PC), an entertainment system configured to communicate over a network,a portable electronic device configured to present content or asimilarly suitable network accessible presentation device. For example,suitable portable electronic devices may include, but are not limitedto, cellular phones, portable gaming systems, and portable computingdevices.

In the depicted embodiment, the system 100 also includes a publisher110, and one or more web servers 116. The publisher 110 may be a creatoror distributor of content. For example, if the content to be streamedwere a broadcast of a television program, the publisher 110 may betelevision or cable network channel such as NBC®, or MTV®. Content maybe transferred over the Internet 106 to the content server 102, wherethe content is received by a content module 112. The content module 112may be configured to receive, process, and store content. In oneembodiment, the processed content is received by a client module 114configured to play the content on the end user station 104. In a furtherembodiment, the client module 114 is configured to receive differentportions of a content stream from a plurality of locationssimultaneously. For example, the client module 114 may request andreceive content from any of the plurality of web servers 116.

Content from the content server 102 may be replicated to other webservers 116 or alternatively to proxy cache servers 118. Replicating mayoccur by deliberate forwarding from the content server 102, or by a web,cache, or proxy server outside of the content server 102 asking forcontent on behalf of the client module 114. In a further embodiment,content may be forwarded directly to web 116 or proxy 118 serversthrough direct communication channels 120 without the need to traversethe Internet 106.

FIG. 2 ais a schematic block diagram graphically illustrating oneembodiment of a media content (hereinafter “content”) file 200. In oneembodiment, the content file 200 is distributed by the publisher 110.The content file 200 may comprise a television broadcast, sports event,movie, music, concert, etc. The content file 200 may also be live orarchived content. The content file 200 may comprise uncompressed videoand audio, or alternatively, video or audio. Alternatively, the contentfile 200 may be compressed using standard or proprietary encodingschemes. Examples of encoding schemes capable of use with the presentinvention include, but are not limited to, DivX®, Windows Media Video®,Quicktime Sorenson 3®, On2, OGG, Vorbis, MP3, and Quicktime 6.5/MPEG-4®encoded content.

FIG. 2 b is a schematic block diagram illustrating one embodiment of aplurality of streams 202 having varying degrees of quality andbandwidth. In one embodiment, the plurality of streams 202 comprises alow quality stream 204, a medium quality stream 206, and a high qualitystream 208. Each of the streams 204, 206, 208 contains an encodedrepresentation of the content file 200 encoded and compressed to varyingbit rates. For example, the low quality stream 204 may be encoded andcompressed to a bit rate of 100 kilobits per second (kbps), the mediumquality stream 206 may be encoded and compressed to a bit rate 200 kbps,and the high quality stream 208 may be encoded and compressed to 600kbps.

FIG. 3 a is a schematic block diagram illustrating one embodiment of astream 302 divided into a plurality of source streamlets 303. As usedherein, streamlet refers to any sized portion of the content file 200.Each streamlet 303 may comprise a portion of the content contained instream 302, encapsulated as an independent media object. The content ina streamlet 303 may have a unique time index in relation to thebeginning of the content contained in stream 302. In one embodiment, thecontent contained in each streamlet 303 may have a duration of twoseconds. For example, streamlet 0 may have a time index of 00:00representing the beginning of content playback, and streamlet 1 may havea time index 00:02, and so on. Alternatively, the time duration of thesource streamlets 303 may be any duration smaller than the entireplayback duration of the content in stream 302. In a further embodiment,the source streamlets 303 may be divided according to file size insteadof a time index and duration.

FIG. 3 b is a schematic block diagram illustrating one embodiment ofsets 306 of streamlets 304 in accordance with the present invention. Asused herein, the term “set” refers to a group of streamlets 304 havingidentical time indices and durations but varying bitrates. In thedepicted embodiment, the set 306 a encompasses all streamlets having atime index 00:00. The set 306 a includes encoded streamlets 304 havinglow 204, medium 206, and high 208 bitrates. Of course each set 306 mayinclude more than the depicted three bitrates which are given by way ofexample only. One skilled in the art will recognize that any number ofstreams having different bitrates may be generated from the originalcontent 200.

As described above, the duration of one streamlet 304 may beapproximately two seconds. Likewise each set 306 may comprise aplurality of streamlets 304, where each streamlet 304 has a playableduration of two seconds. Alternatively, the duration of the streamlet304 may be predetermined or dynamically variable depending upon avariety of factors including, but not limited to, network congestion,system specifications, playback resolution and quality, etc. In thedepicted embodiment, the content 200 may be formed of the plurality ofsets 306. The number of sets 306 may depend on the length of the content200 and the length or duration of each streamlet 304.

FIG. 4 is a schematic block diagram illustrating in greater detail oneembodiment of the content module 112 in accordance with the presentinvention. The content module 112 may comprise a capture module 402, astreamlet module 404, an encoder module 406, a streamlet database 408,and the web server 116. In one embodiment, the capture module 402 isconfigured to receive the content file 200 from the publisher 110. Thecapture module 402 may be configured to “decompress” the content file200. For example, if the content file 200 arrives having been encodedwith on of the above described encoding schemes, the capture module 402may convert the content file 200 into raw audio and/or video.Alternatively, the content file 200 may be transmitted by the publisherin a format 110 that does not require decompression.

The capture module 402 may comprise a capture card configured for TVand/or video capture. One example of a capture card suitable for use inthe present invention is the DRC-2500 by Digital Rapids of Ontario,Canada. Alternatively, any capture card capable of capturing audio andvideo may be utilized with the present invention. In a furtherembodiment, the capture module 402 is configured to pass the contentfile to the streamlet module 404.

The streamlet module 404, in one embodiment, is configured to segmentthe content file 200 and generate source streamlets 303 that are notencoded. As used herein, the term “segment” refers to an operation togenerate a streamlet of the content file 200 having a duration or sizeequal to or less than the duration or size of the content file 200. Thestreamlet module 404 may be configured to segment the content file 200into streamlets 303 each having an equal duration. Alternatively, thestreamlet module 404 may be configured to segment the content file 200into streamlets 303 having equal file sizes.

The encoding module 406 is configured to receive the source streamlets303 and generate the plurality of streams 202 of varying qualities. Theoriginal content file 200 from the publisher may be digital in form andmay comprise content having a high bit rate such as, for example, 2Mbps. The content may be transferred from the publisher 110 to thecontent module 112 over the Internet 106. Such transfers of data arewell known in the art and do not require further discussion herein.Alternatively, the content may comprise a captured broadcast or anyother transfer method.

In a further embodiment, the encoding module 406 is configured togenerate a plurality of sets 306 of streamlets 304. The sets 306, asdescribed above with reference to FIG. 3 b, may comprise streamletshaving an identical time index and duration, and a unique bitrate. Aswith FIG. 3 b, the sets 306 and subsequently the plurality of streams202 may comprise the low quality stream 204, the medium quality stream206, and the high quality stream 208. Alternatively, the plurality ofstreams 202 may comprise any number of streams deemed necessary toaccommodate end user bandwidth.

The encoder module 406 is further configured to encode each sourcestreamlet 303 into the plurality of streams 202 and streamlet sets 306and store the streamlets in the streamlet database 408. The encodingmodule 406 may utilize encoding schemes such as DivX®, Windows MediaVideo 9®, Quicktime 6.5 Sorenson3®, or Quicktime 6.5/MPED-4®.Alternatively, a custom encoding scheme may be employed.

The content module 112 may also include a metadata module 412 and ametadata database 414. In one embodiment, metadata comprises staticsearchable content information. For example, metadata may include, butis not limited to, air date of the content, title, actresses, actors,length, and episode name. Metadata is generated by the publisher 110,and may be configured to define an end user environment. In oneembodiment, the publisher 100 may define an end user navigationalenvironment for the content including menus, thumbnails, sidebars,advertising, etc. Additionally, the publisher 110 may define functionssuch as fast forward, rewind, pause, and play that may be used with thecontent file 200.

The metadata module 412 is configured to receive the metadata from thepublisher 110 and store the metadata in the metadata database 414. In afurther embodiment, the metadata module 412 is configured to interfacewith the client module 114, allowing the client module 114 to search forcontent based upon at least one of a plurality of metadata criteria.Additionally, metadata may be generated by the content module 112through automated process(es) or manual definition.

In certain embodiments, once the streamlets 304 have been received andprocessed, the client module 114 may request streamlets 304 using HTTPfrom the web server 116. Using a standard protocol such as HTTPeliminated the need for network administrators to configure firewalls torecognize and pass through network traffic for a new, specializedprotocol. Additionally, since the client module 114 initiates therequest, the web server 116 is only required to retrieve and serve therequested streamlet 304. In a further embodiment, the client module 114may be configured to retrieve streamlets 304 from a plurality of webservers 116.

Each web server 116 may be located in various locations across theInternet 106. The streamlets 304 may essentially be static files. Assuch, no specialized media server or server-side intelligence isrequired for a client module 114 to retrieve the streamlets 304. Thestreamlets 304 may be served by the web server 116 or cached by cacheservers of Internet Service Providers (ISPs), or any other networkinfrastructure operators, and served by the cache server. Use of cacheservers is well known to those skilled in the art, and will not bediscussed further herein. Thus, a highly scalable solution is providedthat is not hindered by massive amounts of client module 114 requests tothe web server 116 at any specific location, especially the web server116 most closely associated with or within the content module 112

FIG. 5 a is a schematic block diagram illustrating one embodiment of anencoder module 406 in accordance with the present invention. In oneembodiment, the encoder module 406 may include a master module 502 and aplurality of host computing modules (hereinafter “host”) 504. The hosts504 may comprise personal computers, servers, etc. In a furtherembodiment, the hosts 504 may be dedicated hardware, for example, cardsplugged into a single computer.

The master module (hereinafter “master”) 502 is configured to receivestreamlets 303 from the streamlet module 404 and stage the streamlet 303for processing. In one embodiment, the master 502 may decompress eachsource streamlet 303 to produce a raw streamlet. As used herein, theterm “raw streamlet” refers to a streamlet 303 that is uncompressed orlightly compressed to substantially reduce size with no significant lossin quality. A lightly compressed raw streamlet can be transmitted morequickly and to more hosts. Each host 504 is coupled with the master 502and configured to receive a raw streamlet from the master 502 forencoding. The hosts 504, in one example, generate a plurality ofstreamlets 304 having identical time indices and durations, and varyingbitrates. In one embodiment, each host 504 is configured to generate aset 306 from the raw streamlet 503 sent from the master 502.Alternatively, each host 504 may be dedicated to producing a singlebitrate in order to reduce the time required for encoding.

Upon encoding completion, the host 504 returns the set 306 to the master502 so that the encoding module 406 may store the set 306 in thestreamlet database 408. The master 502 is further configured to assignencoding jobs to the hosts 504. Each host is configured to submit anencoding job completion bid (hereinafter “bid”). The master 502 assignsencoding jobs depending on the bids from the hosts 504. Each host 504generates a bid depending upon a plurality of computing variables whichmay include, but are not limited to, current encoding job completionpercentage, average job completion time, processor speed and physicalmemory capacity.

For example, a host 504 may submit a bid that indicates that based onpast performance history the host 504 would be able to complete theencoding job in 15 seconds. The master 502 is configured to select fromamong a plurality of bids the best bid and subsequently submit theencoding job to the host 504 with the best bid. As such, the describedencoding system does not require that each host 504 have identicalhardware, but beneficially takes advantage of the available computingpower of the hosts 504. Alternatively, the master 502 selects the host504 based on a first come first serve basis, or some other algorithmdeemed suitable for a particular encoding job.

The time required to encode one streamlet 304 is dependent upon thecomputing power of the host 504, and the encoding requirements of thecontent file 200. Examples of encoding requirements may include, but arenot limited to, two or multi-pass encoding, and multiple streams ofdifferent bitrates. One benefit of the present invention is the abilityto perform two-pass encoding on a live content file 200. Typically, inorder to perform two-pass encoding prior art systems must wait for thecontent file to be completed before encoding.

The present invention, however, segments the content file 200 intosource streamlets 303 and the two-pass encoding to a plurality ofstreams 202 may be performed on each corresponding raw streamlet withoutwaiting for a TV show to end, for example. As such, the content module112 is capable of streaming the streamlets over the Internet shortlyafter the content module 402 begins capture of the content file 200. Thedelay between a live broadcast transmitted from the publisher 110 andthe availability of the content depends on the computing power of thehosts 504.

FIG. 5 b is a schematic block diagram illustrating one embodiment ofparallel encoding of streamlets in accordance with the presentinvention. In one example, the capture module 402 (of FIG. 4) begins tocapture the content file 402 and the streamlet module 404 generates afirst streamlet 303 a and passes the streamlet to the encoding module406. The encoding module 406 may take 10 seconds, for example, togenerate the first set 306 a of streamlets 304 a (304 a ₁, 304 a ₂, 304a ₃, etc. represent streamlets 304 of different bitrates). FIG. 5 billustrates the encoding process generically as block 502 to graphicallyillustrate the time duration required to process a raw or lightlyencoded streamlet 303 as described above with reference to the encodingmodule 406. The encoding module 406 may simultaneously process more thanone streamlet 303, and processing of streamlets will begin upon arrivalof the streamlet from the capture module 402.

During the 10 seconds required to encode the first streamlet 303 a, thestreamlet module 404 has generated five additional 2-second streamlets303 b, 303 c, 303 d, 303 e, 303 f, for encoding and the master 502 hasprepared and staged the corresponding raw streamlets. Two seconds afterthe first set 306 a is available the next set 306 b is available, and soon. As such, the content file 200 is encoded for streaming over theInternet and appears live. The 10 second delay is given herein by way ofexample only. Multiple hosts 504 may be added to the encoding module 406in order to increase the processing capacity of the encoding module 406.The delay may be shortened to an almost unperceivable level by theaddition of high CPU powered systems, or alternatively multiple lowpowered systems.

A system as described above beneficially enables multi-pass encoding oflive events. Multi-pass encoding systems of the prior art require thatthe entire content be captured (or be complete) because in order toperform multi-pass encoding the entire content must be scanned andprocessed more than once. This is impossible with prior art systemsbecause content from a live event is not complete until the event isover. As such, with prior art systems, multi-pass encoding can only beperformed once the event is over. Streamlets, however, may be encoded asmany times as is deemed necessary. Because the streamlet is anencapsulated media object of 2 seconds (for example), multi-passencoding may begin on a live event once the first streamlet is captured.Shortly after multi-pass encoding of the first streamlet 303 a isfinished, multi-pass encoding of the second streamlet 303 b finishes,and as such multi-pass encoding is performed on a live event and appearslive to a viewer.

Any specific encoding scheme applied to a streamlet may take longer tocomplete than the time duration of the streamlet itself. For example, avery high quality encoding of a 2-second streamlet may take 5 seconds tofinish. Alternatively, the processing time required for each streamletmay be less than the time duration of a streamlet. However, because theoffset parallel encoding of successive streamlets are encoded by theencoding module at regular intervals (matching the intervals at whichthe those streamlets are submitted to the encoding module 406, forexample 2 seconds) the output timing of the encoding module 406 does notfall behind the real-time submission rate of the unencoded streamlets.Conversely, prior art encoding systems rely on the very fastestcomputing hardware and software because the systems must generate theoutput immediately in lock-step with the input. A prior art system thattakes 2.1 seconds to encode 2 seconds worth of content is considered afailure. The present invention allows for slower than real-time encodingprocesses yet still achieves a real-time encoding effect due to theparallel offset pipelines.

The parallel offset pipeline approach described with reference to FIG. 5b beneficially allows for long or short encoding times without “fallingbehind” the live event. Additionally, arbitrarily complex encoding ofstreamlets to multiple profiles and optimizations only lengthens theencoding time 502 without a perceptible difference to a user because thesets 306 of streamlets 304 are encoded in a time-selective manner sothat streamlets are processed at regular time intervals and transmittedat these time intervals.

Returning now to FIG. 5 a, as depicted, the master 502 and the hosts 504may be located within a single local area network, or in other terms,the hosts 504 may be in close physical proximity to the master 502.Alternatively, the hosts 504 may receive encoding jobs from the master502 over the Internet or other communications network. For example,consider a live sports event in a remote location where it would bedifficult to set up multiple hosts. In this example, a master performsno encoding or alternatively light encoding before publishing thestreamlets online. The hosts 504 would then retrieve those streamletsand encode the streamlets into the multiple bitrate sets 306 asdescribed above.

Furthermore, hosts 504 may be dynamically added or removed from theencoding module without restarting the encoding job and/or interruptingthe publishing of streamlets. If a host 504 experiences a crash or somefailure, its encoding work is simply reassigned to another host.

The encoding module 406, in one embodiment, may also be configured toproduce streamlets that are specific to a particular playback platform.For example, for a single raw streamlet, a single host 504 may producestreamlets for different quality levels for personal computer playback,streamlets for playback on cell phones with a different, proprietarycodec, a small video-only streamlet for use when playing just athumbnail view of the stream (like in a programming guide), and a veryquality streamlet for use in archiving.

FIG. 6 a is a schematic block diagram illustrating one embodiment of avirtual timeline module, also referred to herein as a quantum virtualtimeline, or VT 600 in accordance with the present invention. In oneembodiment, the virtual timeline module 600 comprises an anchor module601 and at least one data module (hereinafter referred to as “quantummedia extension” or “QMX”) 602. The quantum media extension 602, in thedepicted embodiment, describes an entire content file 200. Therefore,the virtual timeline (hereinafter “VT”) 600 may comprise a file that isconfigured to define a playlist for a user to view. For example, the VTmay indicate that the publisher desires a user to watch a first showidentified by QMX 602 a followed by shows identified by QMX 602 b andQMX 602 c. As such, the publisher may define a broadcast schedule in amanner similar to a television station.

The anchor module 601 is configured to “anchor” or associate the startof a timeline 600 with an actual point in time, such that upon playbackthe client device can start playback with a position that reflects “now”in the timeline. For example, a timeline 600 could be anchored to 10amMDT on Mar. 25, 2007. If at 11am MDT a user begins viewing the timeline600, the client device could note that 1 hour has elapsed since thepoint in time the timeline is anchored to, so playback would begin 1hour into the timeline. Alternatively, playback would commence at thebeginning of the timeline and a viewer would effectively be “behind” by1 hour.

This arrangement simulates normal television viewing, where a personturns on the TV and views whatever content is now playing, and twopeople in different locations viewing the same channel see the sameshow, even if one of them has been watching for several hours and theother has just turned on the TV. The anchor module 601 may be configuredto optionally enable “anchoring” and can be combined with otherfunctionality such as rewinding or fast-forwarding to prevent a userfrom fast-forwarding past the event horizon (see FIG. 14) or rewindingpast the event horizon (to force live viewing).

In a further embodiment, the anchor module 601 is configured toassociate the timeline 600 with a time relative to the local time zoneof the client device. For example, the timeline 600 may be associatedwith the start of the day in the local time zone of the client device.Accordingly, a publisher could advertise a certain event starting at6:00 pm and regardless of the local time zone of the client device, theevent would appear to start at 6:00 pm.

FIG. 6 b is a schematic block diagram illustrating an alternativeembodiment of a VT 600 in accordance with the present invention. In thedepicted embodiment, the VT 600 may include a single QMX 602 whichindicated that the publisher desires the same content to be looped overand over again. For example, the publisher may wish to broadcast anever-ending infomercial on a website.

In one embodiment, the VT 600 may also be “marked” as reloadable. Forexample, a VT 600 may indicate to a client device that the client devicemust check for an updated VT 600 on the web server every 5 minutes. Theupdated VT 600 may contain an updated QMX 602 order. Accordingly, apublisher is able to dynamically alter the scheduled playout of contentwithout interrupting playback of the content on the client device.

FIG. 6 c is a schematic block diagram illustrating one embodiment of aQMX 602 in accordance with the present invention. In one embodiment, theQMX 602 contains various types of information generated by the contentmodule 112 to describe the content file 200. Examples of the types ofinformation that may be included in a QMX 602 include, but are notlimited to, start index 604, end index 606, whether the content is live608, proprietary publisher data 610, encryption level 612, contentduration 614 and bitrate values 616. The bitrate values 616 may includeframe size 618, audio channel 620 information, codecs 622 used, samplerate 624, and frames parser 626.

A publisher may utilize the QVT 600 together with the QMX 602 in orderto prescribe a playback order for users or alternatively to selectivelyedit content. For example, a publisher may indicate in the QVT 600 thataudio should be muted at time index 10:42 or video should be skipped for3 seconds at time index 18:35. As such, the publisher may selectivelyskip offensive content without the processing requirements of editingthe content.

FIG. 7 is a schematic block diagram graphically illustrating oneembodiment of a client module 114 in accordance with the presentinvention. The client module 114 may comprise an agent controller module702, a streamlet cache module 704, and a network controller module 706.In one embodiment, the agent controller module 702 is configured tointerface with a viewer 708, and transmit streamlets 304 to the viewer708. Alternatively, the agent controller module 702 may be configured tosimply reassemble streamlets into a single file for transfer to anexternal device such as a portable video player.

In a further embodiment, the client module 114 may comprise a pluralityof agent controller modules 702. Each agent controller module 702 may beconfigured to interface with one viewer 708. Alternatively, the agentcontroller module 702 may be configured to interface with a plurality ofviewers 708. The viewer 708 may be a media player (not shown) operatingon a PC or handheld electronic device.

The agent controller module 702 is configured to select a quality levelof streamlets to transmit to the viewer 708. The agent controller module702 requests lower or higher quality streams based upon continuousobservation of time intervals between successive receive times of eachrequested streamlet. The method of requesting higher or lower qualitystreams will be discussed in greater detail below with reference of FIG.10.

The agent controller module 702 may be configured to receive usercommands from the viewer 708. Such commands may include play, fastforward, rewind, pause, and stop. In one embodiment, the agentcontroller module 702 requests streamlets 304 from the streamlet cachemodule 704 and arranges the received streamlets 304 in a staging module709. The staging module 709 may be configured to arrange the streamlets304 in order of ascending playback time. In the depicted embodiment, thestreamlets 304 are numbered 0, 1, 2, 3, 4, etc. However, each streamlet304 may be identified with a unique filename.

Additionally, the agent controller module 702 may be configured toanticipate streamlet 304 requests and pre-request streamlets 304. Bypre-requesting streamlets 304, the user may fast-forward, skip randomly,or rewind through the content and experience no buffering delay. In afurther embodiment, the agent controller module 702 may request thestreamlets 304 that correspond to time index intervals of 30 secondswithin the total play time of the content. Alternatively, the agentcontroller module 702 may request streamlets at any interval less thanthe length of the time index. This enables a “fast-start” capabilitywith no buffering wait when starting or fast-forwarding through contentfile 200. In a further embodiment, the agent controller module 702 maybe configured to pre-request streamlets 304 corresponding to specifiedindex points within the content or within other content in anticipationof the end user 104 selecting new content to view.

In one embodiment, the streamlet cache module 704 is configured toreceive streamlet 304 requests from the agent controller module 702.Upon receiving a request, the streamlet cache module 704 first checks astreamlet cache 710 to verify if the streamlet 304 is present. In afurther embodiment, the streamlet cache module 704 handles streamlet 304requests from a plurality of agent controller modules 702.Alternatively, a streamlet cache module 704 may be provided for eachagent controller module 702. If the requested streamlet 304 is notpresent in the streamlet cache 410, the request is passed to the networkcontroller module 706. In order to enable fast forward and rewindcapabilities, the streamlet cache module 704 is configured to store theplurality of streamlets 304 in the streamlet cache 710 for a specifiedtime period after the streamlet 304 has been viewed. However, once thestreamlets 304 have been deleted, they may be requested again from theweb server 116.

The network controller module 706 may be configured to receive streamletrequests from the streamlet cache module 704 and open a connection tothe web server 116 or other remote streamlet 304 database (not shown).In one embodiment, the network controller module 706 opens a TCP/IPconnection to the web server 116 and generates a standard HTTP GETrequest for the requested streamlet 304. Upon receiving the requestedstreamlet 304, the network controller module 706 passes the streamlet304 to the streamlet cache module 704 where it is stored in thestreamlet cache 710. In a further embodiment, the network controllermodule 706 is configured to process and request a plurality ofstreamlets 304 simultaneously. The network controller module 706 mayalso be configured to request a plurality of streamlets, where eachstreamlet 304 is subsequently requested in multiple parts.

In a further embodiments, streamlet requests may comprise requestingpieces of any streamlet file. Splitting the streamlet 304 into smallerpieces or portions beneficially allows for an increased efficiencypotential, and also eliminated problems associated with multiplefull-streamlet requests sharing the bandwidth at any given moment. Thisis achieved by using parallel TCP/IP connections for pieces of thestreamlets 304. Consequently, efficiency and network loss problems areovercome, and the streamlets arrive with more useful and predictabletiming.

In one embodiment, the client module 114 is configured to use multipleTCP connections between the client module 114 and the web server 116 orweb cache. The intervention of a cache may be transparent to the clientor configured by the client as a forward cache. By requesting more thanone streamlet 304 at a time in a manner referred to as “parallelretrieval,” or more than one part of a streamlet 304 at a time,efficiency is raised significantly and latency is virtually eliminated.In a further embodiment, the client module allows a maximum of threeoutstanding streamlet 304 requests. The client module 114 may maintainadditional open TCP connections as spares to be available should anotherconnection fail. Streamlet 304 requests are rotated among all openconnections to keep the TCP flow logic for any particular connectionfrom falling into a slow-start or close mode. If the network controllermodule 706 has requested a streamlet 304 in multiple parts, with eachpart requested on mutually independent TCP/IP connections, the networkcontroller module 706 reassembles the parts to present a completestreamlet 304 for use by all other components of the client module 114.

When a TCP connection fails completely, a new request may be sent on adifferent connection for the same streamlet 304. In a furtherembodiment, if a request is not being satisfied in a timely manner, aredundant request may be sent on a different connection for the samestreamlet 304. If the first streamlet request's response arrives beforethe redundant request response, the redundant request can be aborted. Ifthe redundant request response arrives before the first requestresponse, the first request may be aborted.

Several streamlet requests may be sent on a single TCP connection, andthe responses are caused to flow back in matching order along the sameconnection. This eliminates all but the first request latency. Becausemultiple responses are always being transmitted, the processing latencyof each new streamlet response after the first is not a factor inperformance. This technique is known in the industry as “pipelining.”Pipelining offers efficiency in request-response processing byeliminating most of the effects of request latency. However, pipelininghas serious vulnerabilities. Transmission delays affect all of theresponses. If the single TCP connection fails, all of the outstandingrequests and responses are lost. Pipelining causes a serial dependencybetween the requests.

Multiple TCP connections may be opened between the client module 114 andthe web server 116 to achieve the latency-reduction efficiency benefitsof pipelining while maintaining the independence of each streamlet 304request. Several streamlet 304 requests may be sent concurrently, witheach request being sent on a mutually distinct TCP connection. Thistechnique is labeled “virtual pipelining” and is an innovation of thepresent invention. Multiple responses may be in transit concurrently,assuring that communication bandwidth between the client module 114 andthe web server 116 is always being utilized. Virtual pipeliningeliminates the vulnerabilities of traditional pipelining. A delay in orcomplete failure of one response does not affect the transmission ofother responses because each response occupies an independent TCPconnection. Any transmission bandwidth not in use by one of multipleresponses (whether due to delays or TCP connection failure) may beutilized by other outstanding responses.

A single streamlet request may be issued for an entire streamlet, ormultiple requests may be issued, each for a different part or portion ofthe streamlet. If the streamlet is requested in several parts, the partsmay be recombined by the client module 114 streamlet.

In order to maintain a proper balance between maximized bandwidthutilization and response time, the issuance of new streamlet requestsmust be timed such that the web server 116 does not transmit theresponse before the client module 114 has fully received a response toone of the previously outstanding streamlet requests. For example, ifthree streamlet requests are outstanding, the client module 114 shouldissue the next request slightly before one of the three responses isfully received and “out of the pipe.” In other words, request timing isadjusted to keep three responses in transit. Sharing of bandwidth amongfour responses diminishes the net response time of the other threeresponses. The timing adjustment may be calculated dynamically byobservation, and the request timing adjusted accordingly to maintain theproper balance of efficiency and response times.

The schematic flow chart diagrams that follow are generally set forth aslogical flow chart diagrams. As such, the depicted order and labeledsteps are indicative of one embodiment of the presented method. Othersteps and methods may be conceived that are equivalent in function,logic, or effect to one or more steps, or portions thereof, of theillustrated method. Additionally, the format and symbols employed areprovided to explain the logical steps of the method and are understoodnot to limit the scope of the method. Although various arrow types andline types may be employed in the flow chart diagrams, they areunderstood not to limit the scope of the corresponding method. Indeed,some arrows or other connectors may be used to indicate only the logicalflow of the method. For instance, an arrow may indicated a waiting ormonitoring period of unspecified duration between enumerated steps ofthe depicted method. Additionally, the order in which a particularmethod occurs may or may not strictly adhere to the order of thecorresponding steps shown.

FIG. 8 is a schematic flow chart diagram illustrating one embodiment ofa method 800 for processing content in accordance with the presentinvention. In one embodiment the method 800 starts 802, and the contentmodule 112 receives 804 content from the publisher 110. Receivingcontent 804 may comprise receiving 804 a digital copy of the contentfile 200, or digitizing a physical copy of the content file 200.Alternatively, receiving 804 content may comprise capturing a radio,television, cable, or satellite broadcast. Once received 804, thestreamlet module 404 generates 808 a plurality of source streamlets 303each having a fixed duration. Alternatively, the streamlets 303 may begenerated with a fixed file size.

In one embodiment, generating 808 streamlets comprises dividing thecontent file 200 into a plurality of two second streamlets 303.Alternatively, the streamlets may have any length less than or equal tothe length of the stream 202. The encoder module 406 then encodes 810the streamlets 303 into sets 306 of streamlets 304, in a plurality ofstreams 202 according to an encoding scheme. The quality may bepredefined, or automatically set according to end user bandwidth, or inresponse to pre-designated publisher guidelines.

In a further embodiment, the encoding scheme comprises a proprietarycodec such as WMV9®. The encoder module 406 then stores 812 the encodedstreamlets 304 in the streamlet database 408. Once stored 812, the webserver 116 may then serve 814 the streamlets 304. In one embodiment,serving 814 the streamlets 304 comprises receiving streamlet requestsfrom the client module 114, retrieving the requested streamlet 304 fromthe streamlet database 408, and subsequently transmitting the streamlet304 to the client module 114. The method 800 then ends 816.

FIG. 9 is a schematic flow chart diagram illustrating one embodiment ofa method 900 for viewing a plurality of streamlets in accordance withthe present invention. The method 900 starts and an agent control module702 is provided 904 and associated with a viewer 708 and provided with astaging module 709. The agent controller module 702 then requests 906 astreamlet 304 from the streamlet cache module 704. Alternatively, theagent controller module 702 may simultaneously request 906 a pluralityof streamlets 304 the streamlet cache module 704. If the streamlet isstored 908 locally in the streamlet cache 710, the streamlet cachemodule 704 retrieves 910 the streamlet 304 and sends the streamlet tothe agent controller module 702. Upon retrieving 910 or receiving astreamlet, the agent controller module 702 makes 911 a determination ofwhether or not to shift to a higher or lower quality stream 202. Thisdetermination will be described below in greater detail with referenceto FIG. 10.

In one embodiment, the staging module 709 then arranges 912 thestreamlets 304 into the proper order, and the agent controller module702 delivers 914 the streamlets to the viewer 708. In a furtherembodiment, delivering 914 streamlets 304 to the end user comprisesplaying video and or audio streamlets on the viewer 708. If thestreamlets 304 are not stored 908 locally, the streamlet request ispassed to the network controller module 706. The network controllermodule 706 then requests 916 the streamlet 304 from the web server 116.Once the streamlet 304 is received, the network controller module 706passes the streamlet to the streamlet cache module 704. The streamletcache module 704 archives 918 the streamlet. Alternatively, thestreamlet cache module 704 then archives 918 the streamlet and passesthe streamlet to the agent controller module 702, and the method 900then continues from operation 910 as described above.

Referring now to FIG. 10, shown therein is a schematic flow chartdiagram illustrating one embodiment of a method 1000 for requestingstreamlets 304 within a adaptive-rate shifting content streamingenvironment in accordance with the present invention. The method 1000may be used in one embodiment as the operation 911 of FIG. 9. The method1000 starts and the agent controller module 702 receives 1004 astreamlet 304 as described above with reference to FIG. 9. The agentcontroller module 702 then monitors 1006 the receive time of therequested streamlet. In one embodiment, the agent controller module 702monitors the time intervals Δ between successive receive times for eachstreamlet response. Ordering of the responses in relation to the orderof their corresponding requests is not relevant.

Because network behavioral characteristics fluctuate, sometimes quitesuddenly, any given Δ may vary substantially from another. In order tocompensate for this fluctuation, the agent controller module 702calculates 1008 a performance ratio r across a window of n samples forstreamlets of playback length S. In one embodiment, the performanceration r is calculated using the equation

$r = {S{\frac{n}{\sum\limits_{i = 1}^{n}\Delta_{i}}.}}$

Due to multiple simultaneous streamlet processing, and in order tobetter judge the central tendency of the performance ratio r, the agentcontroller module 702 may calculate a geometric mean, or alternativelyan equivalent averaging algorithm, across a window of size m, and obtaina performance factor φ:

$\phi_{current} = \left( {\prod\limits_{j = 1}^{m}r_{j}} \right)^{\frac{1}{m}}$

The policy determination about whether or not to upshift 1010 playbackquality begins by comparing φ_(current) with a trigger threshold Θ_(up).If φ_(current)≧Θ_(up), then an up shift to the next higher qualitystream may be considered 1016. In one embodiment, the trigger thresholdΘ_(up) is determined by a combination of factors relating to the currentread ahead margin (i.e. the amount of contiguously available streamletsthat have been sequentially arranged by the staging module 709 forpresentation at the current playback time index), and a minimum safetymargin. In one embodiment, the minimum safety margin may be 24 seconds.The smaller the read ahead margin, the larger Θ_(up) is to discourageupshifting until a larger read ahead margin may be established towithstand network disruptions.

If the agent controller module 702 is able to sustain 1016 upshiftquality, then the agent controller module 702 will upshift 1017 thequality and subsequently request higher quality streams. Thedetermination of whether use of the higher quality stream is sustainable1016 is made by comparing an estimate of the higher quality stream'sperformance factor, φ_(higher), with Θ_(up). If φ_(higher)≧Θ_(up) thenuse of the higher quality stream is considered sustainable. If thedecision of whether or not the higher stream rate is sustainable 1016 is“no,” the agent control module 402 will not attempt to upshift 1017stream quality. If the end of the stream has been reached 1014, themethod 1000 ends 1016.

If the decision on whether or not to attempt upshift 1010 is “no”, adecision about whether or not to downshift 1012 is made. In oneembodiment, a trigger threshold Θ_(down) is defined in a manageranalogous to Θ_(up). If φ_(current)>Θ_(down) then the stream quality maybe adequate, and the agent controller module 702 does not downshift 1018stream quality. However, if φ_(current)≦Θ_(down), the agent controllermodule 702 does downshift 1018 the stream quality. If the end of thestream has not been reached 1014, the agent controller module 702 beginsto request and receive 1004 lower quality streamlets and the method 1000starts again. Of course, the above described equations and algorithmsare illustrative only, and may be replaced by alternative streamletmonitoring solutions.

FIG. 11 is a schematic block diagram illustrating one embodiment of aviewer 708 in accordance with the present invention. The viewer 708, inone example, comprises software operating on a network or Internet 106connected device. The FIG. 11 illustrates by way of example only, andone skilled in the art of software programming will recognize that theviewer 708 may be implemented utilizing many different styles andorientations. The depicted viewer 708 comprises a viewing area 1102located above a control area 1104. The viewing area 1102 is configuredto display the streamlets, and may be resized according a personalpreference, or in order to accommodate various forms of audio/video.

The control area 1104, in one embodiment, includes buttons 1106 forcontrolling playback of content. The buttons may include, but are notlimited to, play 1106 a, pause 1106 b, rewind 1106 c, fast forward 1106d, and “go live” 1106 e. The use of the independent encapsulated mediastreamlets allows the viewer 708 to fast forward through content withouthaving to buffer the video. For example, if a person presses fastforward 1106 d, the client module 114 (of FIG. 7) instead ofsequentially requesting streamlets may begin to acquire every 10^(th)streamlet. In a further example, the client module 114 may only downloadand display “key frames” while in a fast forward mode. Different speedsof fast forward may be obtained by increasing from every 10^(th)streamlet to every 20^(th) streamlet, for example.

As described above with reference to FIG. 7, the client module 114 maybe configured to cache displayed streamlets. Caching of the streamletsallows the client module 114 to “rewind” by simply retrieving thestreamlet from a local cache. In the same manner described above, theclient module 114 may display on the viewer every 10^(th) streamlet, forexample. The “go live” button 1106 e allows a person to synchronize theviewer 708 with the “live horizon.” As used herein, the term “livehorizon” refers to the newest streamlet. The “live horizon” will bediscussed in greater detail below with reference to FIG. 14.

In a further embodiment, the viewer 708 further includes a timeline 1108that is configured to represent the available content. The timeline 1108is similar to a programming guide for a TV station. Portions 1110, asdepicted, may correspond with different television shows. Bar 1112indicates the current position relative to the content 1110. In oneembodiment, the bar 1112 may be “dragged” to the right in order to fastforward through the content, and likewise to the left in order torewind. The viewer 708 may also include volume controls 1114. Theprograms playing at selected times may also be listed on the timeline1108.

FIG. 12 is a schematic block diagram of a system 1200 for capturing,encoding, and distributing streamlets in accordance with the presentinvention. The system 1200, as depicted, is similar to FIG. 5 adescribed above and therefore, discussion of FIG. 12 will be limited toa content management system (CMS) 1202 and a digital rights management(DRM) server 1204.

The CMS 1202 is configured to manage content stored in the streamletdatabase 408. The CMS 1202, in one embodiment, provides a user interfacefor a person to build virtual timelines as described above. The CMS 1202will be discussed in greater detail below with reference to FIG. 13. TheDRM server 1204 is configured to provide digital rights managementcapability to the system 1200. The DRM server 1204 is further configuredto supply encryption keys to the end user upon authenticating the enduser.

In one embodiment, the DRM server 1204 is configured to authenticate auser based upon login credentials. One skilled in the art will recognizethe various different ways the DRM server 1204 may authenticate an enduser, including, but not limited to encrypted cookies, user profiles,geo-location, source website, etc.

The DRM server 1204, in one embodiment, is configured to maintain keysused to decrypt content, and determine whether a client device isallowed to access content. Content may be encrypted when the content isprocessed by the encoder module 406, for example. The streamlets 304 ofdifferent bitrates may be encrypted with the same key. Alternatively,the encoder module 406 may be configured to encrypt each bit rate with adifferent set of encryption keys. This, beneficially, allows for apublisher to allow a “standard” user to view the movie at a lowerresolution while a “premium” user is allowed to watch the movie at ahigher resolution or bitrate. The DRM server 1204 is configured toauthenticate a client device and accordingly communicate the appropriatedecryption key.

In a further embodiment, the DRM server 1204 is configured to supplyexpiring encryption keys and/or rolling encryption keys. Both types ofencryption keys enable a publisher, in the event that the encryptionkeys are compromised, to update the encryption keys and continue toprotect the content.

FIG. 13 is a schematic block diagram illustrating one embodiment of aCMS 1202 in accordance with the present invention. The CMS 1202, in oneembodiment, comprises an editor module 1302 and a QVT generation module1304. The editor module 1302 is configured to enable a user or publisherto manage the content stored in the streamlet database 408. The editormodule 1302 may comprise a user interface 1306 for displaying content.In a manner similar to current video editors, the user interface 1306 isconfigured to enable a user to “drag and drop” clips or entire programsinto a timeline. The QVT generation module 1304 then generates a QVT asdescribed above with reference to FIGS. 6 a-6 c.

In a further embodiment, the editor module 1302 may be configured toenable a user to “edit” a program. For example, a user may tag or labela program with various pieces of information, including, but not limitedto, start and stop times, start and stop times of advertisements, timeindex of objectionable content, etc. These content labels may indicatescenes consisting of violence, sexual situations, indecent language,suggestive dialogue, fantasy violence, nudity, adult situation, andadult language. This data may be embedded in the streamlets oralternatively embedded in the QMX file of FIG. 6 c or in the QVT file.

This beneficially enables the client module 114 to skip over contentbased upon a rating system. For example, a user may decide to watch amovie that is rated “R,” but does not desire to hear vulgar language.The client module 114, after processing the QMX or QVT files, forexample, can skip over vulgar scenes or simply mute the sound for ashort period depending on the information embedded in the streamlets ofthe QMX or the information contained in the QVT.

Furthermore, the QVT generation module 1304 is configured to generateQVT files that contain information regarding live, non-live, or amixture of both live and non-live content before the live content existsin the streamlet database. For example, a publisher may, on Monday,create a QVT for content that will be available on Thursday, includingspecifying that some of the content will be the live evening news eventhough the content has not been captured. The QVT generation module 1304is configured to generate a QVT that includes the live program (in thisexample, the evening news). Additionally, if for some reason (broadcastoutage) the live program or content is not available, the QVT generationmodule 1304 is configured to generate a QVT that includes alternativecontent.

As described above, the QVT may require that the client deviceperiodically check for an updated QVT. If, for example, during theplayback of the alternative content the live program (the evening news)becomes available, the QVT generation module 1304 is configured togenerate a new QVT that indicates to the client device the availabilityof the live program, and users will begin watching the live program.Furthermore, the anchor module (of FIG. 6 a) allows the client device todisplay content associated with the local time of the client device.Alternatively, people who were not watching a live stream of the contentwill eventually begin to watch the evening news from the beginning as ifthe broadcast outage did not occur.

Another feature enabled by this functionality is the possibility ofcontent replacement. Content replacement, as used herein, refers to theability to replace or augment a certain portion of the program. Contentreplacement will be described in greater detail below with reference toFIG. 14.

FIG. 14 is a schematic block diagram illustrating one embodiment ofcontent replacement in accordance with the present invention. Thedepicted embodiment illustrates a representation of a program, forexample a television show. The rectangular box 1400 represents thecontent of the program, having a start 1402 and an end 1404. The portion1406 represents the actual television program separated by portions 1408of advertisements. The dotted line 1410 represents the live horizontraveling in a direction indicated by arrows 1412 from th start 1402 ofthe program to the end of the program 1404.

As described above, the CMS 1202 is configured to augment or replacecontent such as the advertisements 1408. In one embodiment, theaugmentation or replacement is accomplished by publishing a QVTdirecting the client module 114 to acquire the replacementadvertisements 1408 b. The replacement and augmentation of portions ofthe program is transparent to the end user and enable many differentfeatures including directed advertisements. Directed advertisements maybe dynamically selected based upon various factors including, but notlimited to, the geo-location of the client module 114, the website thecontent is being viewed on, the user profile, browsing history of theuser, buying history of the user, time, date, demographic, interests,etc. For example, assume a user wants to stream a program that is localto another part of the country. The advertisements displayed may not berelevant for the user because the advertisements are for local stores.The CMS 1202 is configured to dynamically replace the advertisements1408 a with advertisements 1408 b that pertain to the location of theuser.

In a further embodiment, the CMS 1202 is configured to augment certainportions of the program 1400. For example, during a television programthe commercial break or advertisement portion 1408 a may have a durationof two minutes in order to display four 30 second commercials. The CMS1202 is further configured to augment the advertisements 1408 a withlonger commercials, or even extra commercials. The advertisementaugmentation is transparent to the user. In this example, the livehorizon 1410 will continue towards the end 1404 of the program 1402, butthe location of the viewing horizon 1413 will trail the live horizon bythe difference 1414 in time between the advertisements 1408 a and 1408b.

The depicted embodiment of FIG. 14 illustrates dynamic contentreplacement within a program 1400 or single television show. However,dynamic content replacement may be implemented within a QVT thatrepresents a day, week, month, etc. worth of programming. Furthermore,live and non-live content can be intermingled in the QVT. For example,advertisements during an online broadcast of a live football game couldbe replaced with selected, non-live advertisements. The user is thenreturned to viewing the live football game after viewing the non-liveadvertisements.

In another example, a publisher is able to create a QVT for any givenday and have most of the content in the QVT be previously recordedshows, but select 10am-noon and 5-7pm as times when live segments shouldplay. This beneficially allows a local TV affiliate, for example, toflexibly mix syndicated shows from a parent network, locally-producedpre-recorded content, locally-produced live programming, and syndicatedlive programming. Furthermore, this beneficially allows the publisher(in this example the local TV affiliate) to “mask” out live content thata publisher does not have rights to broadcast online. For example, a TVstation may have online rights to play live some game shows but not abasketball game that falls between them, so the station would let thegame shows play out live but replace the game with a movie.

Another feature enabled by content replacement is the ability of the CMS1202 to determine if a user has fulfilled an advertisement viewing quota(as determined by a publisher) then the CMS 1202 may allow the user to“skip” a portion of advertisements. In one embodiment, the CMS 1202 maygenerate a QVT that allows the user to fast forward and rewind in aportion 1406 a as he/she desires, but as soon as the viewing horizon1412 passes from one portion 1406 a into another portion 1406 badvertisements 1408 must be displayed prior to watching the next portion1406 b.

The present invention may be embodied in other specific forms withoutdeparting from its spirit or essential characteristics. The describedembodiments are to be considered in all respects only as illustrativeand not restrictive. The scope of the invention is, therefore, indicatedby the appended claims rather than by the foregoing description. Allchanges which come within the meaning and range of equivalency of theclaims are to be embraced within their scope.

What is claimed is:
 1. An apparatus for multi-bitrate content streaming,the apparatus comprising: a timeline module configured to maintain aprogramming lineup of media content available over a network; whereinthe media content comprises a plurality of streamlets; and at least onedata module configured to maintain multi-bitrate streamlet information.2. The apparatus of claim 1, wherein each streamlet comprises a portionof the media content encapsulated as an independent media object, andwherein each streamlet comprises a predetermined duration of time. 3.The apparatus of claim 1, wherein multi-bitrate streamlet information isselected from the group consisting of start time, end time, live video,publisher data, encryption, duration, bitrate values, frame size,channels, codecs, sample rate, and frame parser.
 4. The apparatus ofclaim 1, further comprising a client module configured to skip contentin response to a rating system.
 5. The apparatus of claim 4, wherein theclient module is configured to skip streamlets that do not conform to aselected rating level.
 6. The apparatus of claim 4, wherein the clientmodule is configured to mute the audio of streamlets that do not conformto a selected rating level.
 7. The apparatus of claim 1, furthercomprising a content management system configured to dynamically replaceportions of the media content.
 8. The apparatus of claim 1, furthercomprising an anchor module configured to associate the start of thetimeline module with a point in time such that playback of the mediacontent begins at a point corresponding to a live horizon.
 9. A systemfor multi-bitrate content streaming, the system comprising: a timelinemodule configured to maintain a programming lineup of media contentavailable over a network; wherein the media content comprises aplurality of streamlets; at least one data module configured to maintainmulti-bitrate streamlet information; and a client module configured toacquire content based upon the programming lineup provided by thetimeline module.
 10. The system of claim 9, wherein each streamletcomprises a portion of the media content encapsulated as an independentmedia object, and wherein each streamlet comprises a predeterminedduration of time.
 11. The system of claim 9, wherein multi-bitratestreamlet information is selected from the group consisting of starttime, end time, live video, publisher data, encryption, duration,bitrate values, frame size, channels, codecs, sample rate, and framesparser.
 12. The system of claim 8, wherein the client module isconfigured to skip streamlets that do not conform to a selected ratinglevel.
 13. The system of claim 9, wherein the client module isconfigured to mute the audio of streamlets that do not conform to aselected rating level.
 14. The system of claim 9, further comprising acontent management system configured to dynamically replace portions ofthe media content.
 15. A method of multi-bitrate content streaming, themethod comprising: maintaining a programming lineup of media contentavailable over a network; wherein the media content comprises aplurality of streamlets; and maintaining multi-bitrate streamletinformation.
 16. The method of claim 15, wherein the multi-bitratestreamlet information is selected from the group consisting of starttime, end time, live video, publisher data, encryption, duration,bitrate values, frame size, channels, codecs, sample rate, and framesparser.
 17. The method of claim 15, further comprising skipping contentin response to a rating system.
 18. The method of claim 17, furthercomprising skipping streamlets that do not conform to a selected ratinglevel.
 19. The method of claim 15, further comprising muting the audioof streamlets that do not conform to a selected rating level.
 20. Themethod of claim 15, further comprising dynamically replacing portions ofthe media content.